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Idaho SuperGraphic

Unveiling event

On Friday, May 25, 2007, U-Haul Company of Idaho and the U-Haul Media and Public Relations Department teamed up with the Hagerman Fossil Beds National Monument to unveil the latest SuperGraphic, representing the state of Idaho and to kick off the Hagerman Fossil Days celebration. Marketing Company President (MCP) Doug McIntier, UHC of Idaho (Co. 718), spoke to an excited crowd, including local dignitaries, before the veil was drawn and the Hagerman Horse SuperGraphic was officially revealed to the public.

McIntier presented the following special guests with plaques: Robert Petronek, mayor of Hagerman, Idaho; Neil King, superintendent Hagerman Fossil Beds National Monument; Annette Rousseau, education specialist Hagerman Fossil Beds National Monument; Angie Jones, president, Hagerman Valley Chamber of Commerce; Casey Kelley, city of Hagerman superintendent; Councilman Craig Mills and Mike Matthews, a representative of Senator Larry Craig's office.

McIntier also awarded a special plaque to Phil Gensler, park paleontologist, Hagerman Fossil Beds National Monument. Gensler lent his expertise, research and guidance to help create the vibrant image of Idaho's ancient Hagerman Horse. On Saturday, May 26, 2007, the ancient horse rode again on the side of the U-Haul van during the Hagerman town parade in which UHC of Idaho System members passed out candy to townspeople.

U-Haul chose to showcase the Hagerman Horse because it roamed the shores of ancient Lake Idaho more than 3 million years ago and is now Idaho's state fossil. With horses lying at the heart of one of North America's greatest mysteries, the uncovering of ancient, mysterious bones from the animal dubbed the Hagerman Horse was an extremely important find. It proved to be the largest sample of this extinct species from one locality and is the oldest known representative of the genus Equus, which now includes all modern horses, donkeys and zebras.

Idaho SuperGraphic Unveiling Event Video


Marketing Company President (MCP) Doug McIntier, UHC of Idaho (Co. 718) speaks with a reporter from KMVT, a CBS affiliate out of Twin Falls, Idaho.


Guests wait for the unveiling and Fossil Days festivities.


MCP Doug McIntier, UHC of Idaho (Co. 718), presenting a plaque to Annette Rousseau, education specialist. Hagerman National Monument Fossil Beds.


MCP Doug McIntier presenting a plaque to Robert Petronek, mayor of Hagerman, Idaho.


MCP Doug McIntier presenting a plaque to Angie Jones, president, Hagerman Valley Chamber of Commerce.


MCP Doug McIntier presenting a plaque to Mike Matthews, representing Senator Larry Craig's office.


MCP Doug McIntier presenting a plaque to Councilman Craig Mills.


Left to right – Councilman Craig Mills; Issac Tellez, secretary, Hagerman Valley Chamber of Commerce; Robert Petronek, mayor of Hagerman, Idaho; Angie Jones, president, Hagerman Valley Chamber of Commerce; Charlie Kitchin, area district vice president (ADVP--District 1); Doug McIntier, MCP Co. 718; Annette Rousseau, education specialist, Hagerman National Monument Fossil Beds; Neil King, superintendent, Hagerman Fossil Beds National Monument and Mike Matthews, representing Senator Larry Craig's office.


Mayor Petronek signs the unveiled truck.


ADVP Charlie Kitchin (District 1) signs the unveiled truck.


MCP Doug McIntier and ADVP Charlie Kitchin getting ready to drive the U-Haul truck during the Hagerman Fossil Days Parade on Saturday, May 26th.


UHC of Idaho System members pass out candy to the spectators during the parade in Hagerman.


After the parade, everyone gathered in Coltharp Park to receive a PR kit and an Idaho SuperGraphic T-shirt.


UHC of Idaho System members and their families.


Officially unveiled U-Haul truck, complete with signatures.

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